Vr

3 articles

A solitary VR headset glowing on a pedestal in a grand, dimly lit museum hall, symbolizing the potential and pitfalls of immersive technology.

Evaluating Immersive Experiences: Why Cultural Institutions Fall Short

Approximately 38.9% of VR-related museum studies since 2010 have adopted the Technology Acceptance Model (TAM) or its variants. This reliance persists despite growing evidence of TAM's theoretical gap

Yasmin El-Sayed·August 14, 2026

Visitors exploring the Mogao Caves with augmented reality, viewing virtual recreations of ancient Buddhist art and frescoes in a stunning digital immersion.

Trends

What Is AR/VR's Role in Transforming Art and Heritage?

At the Mogao Caves of Dunhuang, a UNESCO World Heritage site, visitors can now explore previously inaccessible ancient Buddhist art through virtual interior recreations powered by augmented reality.

Matteo Ricci·May 5, 2026

Media

New Media Film Festival 2026 Unveils Lineup Showcasing Global Innovation

For the first time, a feature film entirely shot and edited on a smartphone from Vietnam competes at the New Media Film Festival 2026, alongside works utilizing AI-generated elements and real-time aud

Andre Silva·April 14, 2026