Millennials
3 articles
Books
Gen Z & Millennials: 61% Read Books Across Formats
Despite 61% of Gen Z and millennials reading a book in the past year, only 57% identify as 'readers.
Claire Donovan·May 19, 2026
Media
Gen Z Now Buys More CDs Than Any Other Generation
In the last 12 months, Gen Z purchased more CDs than millennials, Gen X, and baby boomers combined, according to livenowfox and theguardian .
Andre Silva·May 12, 2026
Media
Media Portrayals Ignore Work Realities. We're Unprepared.
In a recent survey, 60% of Gen Z and Millennial job seekers admitted their perception that 'success requires constant availability' is heavily influenced by curated online content, despite rising awar
Claire Donovan·May 6, 2026