Social Media Trends

2 articles

Split screen showing an influencer promoting products and a person de-influencing, highlighting consumer skepticism in social media marketing.

Trends

What is De-influencing on Social Media and Why Does It Matter?

In 2026, the global influencer marketing market anticipates reaching $21.

Eleanor Voss·May 7, 2026

A 'Lit Girl' in a sunlit cafe, wearing a cashmere sweater and tailored trousers, reading a classic novel, embodying intellectual and timeless fashion.

Trends

The Rise of the 'Lit Girl' Aesthetic and Its Reported Influence on Fashion

The 'Lit Girl' aesthetic is emerging as a cultural phenomenon, blending intellectualism with a distinctive, timeless fashion sense. This trend emphasizes reading not just as an activity, but as a core component of one's personal style.

Eleanor Voss·April 3, 2026